When it comes to having fun and going fast, minimalism is often the name of the speed game, and the old-school lightweight speed ethos is on full display in this Ariel Atom track car. Instead of the ...

View post: 2026 BMW Alpina XB7 Manufaktur Revealed As the End of an Era In a world where too many new cars try to be all things to all people, Ariel Motor Company and its lightweight, hopelessly ...

There are few carmakers in the world as blatantly offbeat as Ariel. For the last 16 years, the company has been reaching new heights of engineering extremism. So why is it surprising that the ...

The Ariel Motor Company has been producing stripped down, serious driver’s cars for 25 years now. Yup, for a quarter of a century, the brand has produced scaffolding-like chassises with grippy tires, ...

Anyone who enjoyed watching Top Gear before Jeremy Clarkson punched a producer will remember his epic review of the Ariel Atom. At the time, it started "at under £20,000" and delivered 300 bhp, thanks ...

Top Gear has produced plenty of memes for the automobile-loving TV watcher, but few had the reach and recognition of Jeremy Clarkson’s face inflating behind the wheel of an Ariel Atom. The ...

British carmaker Ariel has been building its ultra-lightweight Atom sports car since 1996, and in that time, the brand has done some ridiculous things with the basic concept. One limited run version ...

The Ariel Atom is one of those cars built from the ground up for the select few. And by that I don't necessarily mean the filthy rich, as it's not excessively expensive ($83,750 will land you one in a ...

New 525 hp Atom 4RR marks 25 years of Ariel Atom production Features bespoke turbocharged Honda 2.0L engine and track-focused upgrades Limited to 25 units, with full specs and pricing to be announced ...

The new Ariel Atom 4, the fourth generation of the high-performance sportscar launched in 1999, is the fastest standard version yet and has been entirely rebuilt from the ground up. The Atom 4 will ...