They’re offering a meal culpa. Burger King is appealing to picky eaters by pledging to remake any Whoppers that are ...

Burger King is buffing up the Whopper for the first time in a decade. The improvements come after the fast-food chain's president Tom Curtis earlier this month invited customers to call or text him ...

The fast-food brand is iterating on a brand elevation campaign that helped spur comparable sales growth of 5.8% in Q1.

Burger King is launching two customer service initiatives based on feedback received during a recent listening initiative led ...

Burger King's updated Whopper retained the original burger's flavor but had a thicker bun and held together better.

The King wants to make it right.

The double-board certified doctor of medicine didn’t mince words while breaking down the “chronic disease-“ and “obesity-“ ...

The latest Whopper to hit the menu arrives with an unusual promise for fast food: it is built not just for customers, but by them. Burger King has turned over the flavor wheel to its fans, inviting ...

Burger King announced on Thursday that it will "elevate" its iconic Whopper burger with a premium bun and better mayonnaise.

Closeup of an unwrapped Whopper sitting next to a cup of Burger King coffee - KtmT/Shutterstock Burger King's Whopper is an iconic sandwich introduced as the chain's house specialty in the 1950s. The ...