Laura is a freelance writer specializing in small business, ecommerce and lifestyle content. As a small business owner, she is passionate about supporting other entrepreneurs and sharing information ...

When it comes to driving traffic and boosting conversions, content is key to your digital marketing strategy. Content marketing gives you the opportunity for optimal keyword placement and provides ...

In one form or another, content marketing has been around at least 100 years. It began in the late 1800s, when John Deere started publishing a magazine for farmers with the hopes of selling more ...