You don’t have to wander far in a supermarket to encounter a food labeled as “clean.” Likewise, a quick scroll through social media reveals how trendy it is for people to claim they are “eating clean.

We clocked a number of brands using terms from 'clean candy' to 'clean protein' on the showfloor at Expo West, but what does 'clean eating' mean, is 'clean' a term that brands should use on product ...

Picture walking into your local grocery store. Instead of grabbing the usual processed snacks and frozen dinners, you find yourself drawn to the fresh produce section, picking up vibrant vegetables ...

You know the diet industry is getting desperate when the only way it can think of to sell the next big thing in diets is to pretend it isn’t a diet. ‘The industry’ – or rather, the collection of ...

Walk into any grocery store, and you'll see product labels proudly declaring what they don't contain: no artificial flavors, no GMOs, no preservatives. Clean eating promised something simple: eat real ...

Forbes contributors publish independent expert analyses and insights. Mark Travers writes about the world of psychology. “Clean eating” is a dietary trend focused on consuming whole foods while ...

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