How L’Oréal Unlearned Advertising And Boosted Creator Results 55%

Inside L’Oréal’s creator marketing shift: how creative effectiveness data from Google and Sundogs drove a 55% increase in ...

Super Bowl LX: Marketing Goals, Messaging And Creative Trends To Watch

With audience attention more fragmented than ever, some brands will deliberately break from their usual tone to stand out.
AOL

5 Creative Approaches to Insurance Advertising: “So Easy Even a Caveman Can Do It”

Insurance may not be the most exciting topic. But insurance companies have created a competitive space where selling the promise of security is delivered through creative, memorable advertising ...
Afro

Creative Marketing Resources celebrates 28 years under founder and CEO Jacqueline Moore

Amidst the ever-changing landscape of marketing, one name stands out as a source of innovation: Jacqueline Moore. The founder and CEO of Creative Marketing Resources (CMRignite), the nation’s largest ...

Commonwealth Creative Marketing Achieves Breakthrough in AI Search Optimization

Case study highlights how AI-powered content distribution supported qualified lead generation ahead of traditional SEO indexing Virginia Beach, VA – December 18, 2025 – Commonwealth Creative Marketing ...
Marketing Dive

PepsiCo Foods creative chief on in-housing and ‘borderless’ content

NEW YORK — Even as Advertising Week New York welcomes more discussion tracks centered on performance marketing and commerce media, splashy brand-building ideas can still command the spotlight. PepsiCo ...