Most businesses assume that direct mail marketing companies compete on stronger creative, but in the first 200 characters of ...

Crafting direct mail that captures attention and inspires action is both an art and a science. With digital noise at an all-time high, direct mail stands out for its ability to connect in a personal, ...

Erik Koenig is the President & Chief Strategist at SeQuel Response. Erik has a passion for driving growth with data-driven direct marketing. Direct mail marketing has been a staple of business ...

Email marketing remains a powerful way for small businesses to connect with customers and leads, but it’s hard to come by tools that are easy-to-use and feel at home on the Mac. Direct Mail for macOS ...

In the relentless pursuit of customer acquisition, digital channels often dominate the conversation. Yet, when fueled with the right data, a powerful, usually underestimated tool continues to deliver ...