For a design engineer, the use of generative processes is the equivalent of transitioning from sewing by hand to using a sewing machine. It can require a shift of mindset that instead of practicing a ...

Arian Hakimi is a lead designer at Zaha Hadid Architects at their London Office. Arian sees a distinction between the two terms; parametric design versus generative design, despite the two often being ...

In many ways, generative design seems new. In recent years it has been associated with 3D printing and additive manufacturing. 3D printing offers the possibility of creating objects that can’t be ...

AI-driven generative design automates the exploration of thousands of design permutations, significantly reducing development cycles and costs. Integration of simulation and manufacturing constraints ...

As the Vice President of Building Design Strategy at Autodesk, Vikram Dutt has held various roles, from Industry Strategy and Marketing to Product and Strategic Planning and Operations. He is joined ...

Editor’s note: As retail interfaces and systems continue to evolve, the way we design retail experiences to user needs and behaviors is also transforming. In the new series “Stimulating Retail,” join ...