Rolex is the first—and often the only—watch brand people think of when it comes to high-end timepieces. But beyond that instant recognition, Rolex has become a broad cultural touchstone with symbolic ...

Of the millions of words written about Rolex watches, few, if any, have been authorised by the brand. That all changes with the publication of Oyster Perpetual Submariner: The Watch that Unlocked the ...

Rolex is considered a “one and done” timepiece by many — and for good reason. The iconic watchmaker’s Datejust, Submariner, Daytona, and other styles are timeless, contemporary heirlooms, often passed ...

In Rolex world, even a millimeter’s difference or some red text can be major news. So today’s announcement that the brand introduced its very first fully titanium watch would be a big deal on its own.