Electronic Arts has announced a rebranding of its in-house Frostbite engine, revealing in a press release that the decision comes as a reflection of its “renewed focus on partnership.” However, it ...
Electronic Arts today announced a rebranding for Frostbite, its internal game development engine. It's the first new logo for the tech in nearly a decade. Speaking with GamesIndustry.biz about the ...
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With a new console generation comes a change in gaming engines, as EA Sports UFC 5 will be the first in the series to use Frostbite. EA's take on the Ultimate Fighting Championship is about to step ...