Erewhon is keeping things fresh. The high-end organic grocer, beloved by the stars, is famed for its exorbitantly priced eats and smoothies. A-list celebrities such as Hailey Bieber, Sabrina Carpenter ...

“The smoothie was inspired by the intentional ingredients and delicious flavor profile of Boka’s toothpaste,” Sarah Mountcastle Mitchell, general manager of Boka, told WWD. “We’re thrilled to launch ...

Erewhon has had some exciting celeb collabs, from Hailey Bieber to Sabrina Carpenter. But the grocery store’s latest drop is a little more surprising. It partnered with oral care brand Boka, and the ...

The minty new smoothie might be better than it sounds. Erewhon and oral care brand Boka teamed up to launch the Mint Condition Smile Smoothie, a mint-infused drink inspired by toothpaste, available at ...