Nearly 60% of Gen Z workers say their job is a “situationship,” not a career. With an average tenure of 1.8 years, many are ...

But like Millennials themselves, the Millennial-coined phrase/meme is getting a little long in the tooth. The proof? Gen Z is ...

Ana Valdez is President and CEO of the Latino Donor Collaborative, a leading producer of economic data on the U.S. Latino Cohort. Every back-to-school season, American brands flood shelves and screens ...

Tons of generational research and social discourse about age demographics suggest that Gen Xers had to pave a way for themselves as children. They were not only not "coddled" in the same way people ...

Many of the internal factors that often influence personal well-being for the better, including extraversion and resilience, are things that many Gen Zers boast about. However, alongside unique ...

So many people claim that Gen Z is the laziest generation ever. While it might seem like just an opinion, there is some data that could suggest it’s actually a fact, including how much time this ...

The unenviable label of "sandwich generation," once exclusively ascribed to Gen Xers squeezed between the needs of aging parents and dependent children, now also applies to younger American adults, ...

Spins finds Gen Z and Millennials prioritize protein, fiber and gut health while seeking clean labels and bold global flavors across food categories. Millennials and Gen Z are leading a new era of ...