Members of the carrier's AAdvantage loyalty program no longer earn miles or status points when purchasing a basic ticket.

A points program that exists primarily to discount purchases is not a loyalty program. It is a slow-motion surrender of margin dressed up as a customer strategy. If the industry wants to stay relevant ...

American Airlines is pioneering yet another frontier in loyalty through evolutions to its long-standing AAdvantage program.

American Airlines fliers are fuming after the carrier cut its program awarding bonus miles and other travel perks to passengers who purchase a basic economy ticket. According to the airline’s website, ...

American Express has announced upcoming changes to Platinum card lounge access, effective Jan. 1, 2027. Cardholders will be ...

How to transfer Chase Ultimate Rewards points to British Airways Club to book flights, including airline partner award ...

Newsweek has once again ranked America's Best Loyalty Programs. Compiled in partnership with data analysis firm Statista, the new list recognizes standout customer rewards programs across 41 ...

Consumers might not just feel obligated to shop at a specific store because of their membership, but they could also end up ...

Loyalty programs aren’t what they used to be —but retail experts say these six put the customer first instead of simply ...

Ultimately, AI enables loyalty programs to operate at a micro, highly personalized level, using historical data to drive ...