While it's good that Subaru's gamble to turn the Outback into a more SUV-like vehicle is paying off, that meant there's no ...

Revealed last year for the 2022 model year, the second generation of the Subaru BRZ has received STI upgrades in the Japanese market. The list of goodies includes a spoiler lip for the front bumper ...

The new Sports Vehicle Planning Office is possible because of Subaru’s surging hybrid and EV sales.

While it won't make its debut in US-spec form until next week, the Japanese version of Subaru's new Solterra electric crossover was just unveiled on Wednesday afternoon and it should be exactly like ...

Add Yahoo as a preferred source to see more of our stories on Google. Subaru Corp. President and CEO Tomomi Nakamura stands next to the EV Solterra during an unveiling event in Tokyo TOKYO (Reuters) - ...

Subaru, a Japanese automaker, maintains a number of factories in the United States and elsewhere across the world. So, it makes sense that parts of its North American or otherwise international lineup ...

Japan isn't a big market for large vehicles, but as of late, increasingly more Japanese automakers have decided to sell American-built automobiles in their home market following specific US-Japan ...

Sometimes, the most American things don't come from America. Hot dogs are basically German frankfurters, denim was invented in France, and Robocop was actually directed by a Dutch guy. We all know ...

Many Subaru fans and enthusiasts here in America have been counting their blessings for all the cars we’re lucky enough to get, like the current WRX and BRZ. But there’s obviously no shortage of ...

Subaru has the ambitious goal of zero traffic accident fatalities by 2030, but before that happens, the automaker teams up with the Japanese Lifesaving Association for zero waterside accidents – at ...

Subaru will introduce the updated version of the Forester for the Japanese domestic market at the Tokyo Motor Show later this month. The model benefits from a number of upgrades to the styling, ...