In a world where consumers scroll past digital ads in milliseconds and tune out traditional media almost instinctively ...
The advertising landscape in the automotive sector consists of three tiers. Tier 1 encompasses national ads funded directly by the Original Equipment Manufacturers (OEMs), Tier 2 includes regional ads ...
Culver City-based Stic raises $10 million in bridge funding. Stic, a Culver City-based adtech platform for the gig economy, announced in early December it raised $10 million in bridge funding from ...
In a city known for its non-stop activity and constant innovation, a new type of advertising has taken center stage in Times Square: vehicles adorned with STIC stickers, a visual signal of an entirely ...
In the early 1960s, when FM radio (which had been around since the 1930s) finally gained mass adoption in cars, drivers had the welcome option of tuning into the non-commercial band (88.1 to 91.9 MHz) ...
In urban cultures, ridesharing represents a revolution in transportation. This revolution has made travelers' lives easier by providing a comfortable ride to their destination, particularly on such ...
Mandel is a senior editor at TIME. Mandel is a senior editor at TIME. This year’s Super Bowl had its star-studded moments. But as far as blockbuster car advertising, it was a lackluster year compared ...