Right now, across the fashion world there is a strong focus on sustainability particularly given the reported impact of the entire industry on the #environment. Therefore, it’s vitally important that fashion brands appreciate that natural fur is sustainable unlike fake #plasticfur, which is not. Why? Because, #naturalfur is derived from modern and efficient farms or from carefully managed wild furbearer populations. All of which is carefully managed and subject to rigorous inspection. Fake fur i

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